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Message - Re: young and modern to old and respected - coverage

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Posted by  Kevin Matthews on February 05, 2003 at 13:40:34:

In Reply to:  Re: young and modern to old and respected - coverage posted by Gary R on February 05, 2003 at 13:19:13:

The economics of production can come down a bit heavily on the traditional paper-based glossy architecture magazines. Printing and shipping all that clay-coated paper around the country puts a premium on page space.

But as a web-based magazine, ArchitectureWeek is not affected by those production cost issues. There's very little additional cost per space. It's one of the reasons we're able to cover stories in more depth, more frequently, with more variety.

And in any case, it's a matter of editorial leadership to use whatever space available in the most appropriate way. If we covered only three buildings, we could get in new, old, and in-between. Our magazine recognizes the existence of and interest in master architects. And we also recognize that many more architects do work worth publishing than get published in the paper-based glossies.

Take a look at the list of all the articles we've published over the last hundred-plus issues, and let me know what you think. Are we covering the work you want to see? What would you like to see more of? What would you like to see less of?

 
 
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